David, Fred R. & David, Forest R. (2017). Strategic Management: A competitive advantage approach, 16th. Pearson.
Chapter 11 “Global and International Issues.”
Go to the end of Chapter 11 and do Exercise 11A (see attachment) “Business Cultures across Countries: A Hershey Company Analysis” Step 1 and Step 2. After researching business etiquette and protocol for three countries, list these details in a 600-words (minimum) paper as though you were apprising the managers at Hershey the things they needed to know before setting up business in each of the three.